13 Apr


Free Communication & Social Media Strategy


This is a free resource I wrote as part of serving in a local college & young adult ministry. I wanted to share it with you!  Honestly, the strategy & tactics provided in this resource are really for any ministry.  I removed the name of the ministry, but did not change much else. So, please keep in mind this was written for a specific local ministry but with broad strokes to apply pretty much anywhere.

I do this for a living and charge quite a bit for these types of strategy sessions/documents, so I would appreciate it if you did not copy/paste/sell this document as your own. It’s 30 pages … enjoy!

Download Communication & Social Media Strategy PDF

31 Jan


What if a 3 Corinthians Was Found?



I have started to meet on a monthly basis with a small group of guys to discuss systematic theology as we explore the foundations and difficult questions we have about faith, history, and everything in between. Our pastor helps direct the discussion and we anticipate that every meeting we will leave with more questions than answers! I want to use SHRINKthechurch as an extension for some of these questions to make us all think a little more and sometimes outside of our own box.

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11 Jan


Why I Hate Religion [VIDEO]


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A poem written by Jefferson Bethke & video produced by Matt Robertson to highlight the difference between Jesus and false religion. In the scriptures Jesus received the most opposition from the most religious people of his day. At it’s core Jesus’ gospel and the good news of the Cross is in pure opposition to self-righteousness/self-justification.

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02 Jan





Undoubtedly, you have heard someone, somewhere say, “I don’t care what you believe …” or maybe, “We just need to coexist.”  Those conclusions are usually offered by non-Christians or those that hold faith and Scripture loosely.

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Filed Under: Culture, Featured

29 Nov


‘Tis the Season (for me) to Give Up Facebook



Facebook – by far America’s biggest time-suck and acceptable addiction – is something I’m giving up for Advent this year. As an advocate for increased use of social media strategy and tactics within the church this decision might seem counterproductive, but, for me it’s necessary and critical to my mental health. Here are my reasons: Continue Reading

16 Nov


8 Fantastic Apps Every Mac User Should Have



I love finding new and useful tools that both aid in my daily productivity and push me to develop new ways of organizing and working.  The 8 apps below are ones I use almost on a daily basis. Most are free but all are fantastic. If you have others you use please share them!

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